310.821.7600A successful TV media test requires impactful creative that carefully balances authentic ideas that drive response with creative production costs that don’t break the bank. Our Creative Directors have produced thousands of TV commercials and know exactly how to produce the most powerful advertising while cleverly reducing the costs of production.
Creating effective TV commercials that drive measurable results is an art directly influenced by the scientific processes of our media team. Some say “media is the new creative”, well we subscribe to this notion, which is why our media team and creative team, work hand in hand to launch the most appropriate launch campaign for achieving your target CPA.
Our TV Tests typically range from $25K to $500K dependingon your targets local or national footprint. We work with our clients to predetermine target benchmarks and put in place strategies against low, mid and highly successful test results. In many cases we hit home runs the first time around, in other cases we may need to iterate the ad to optimize it against the media. In either case, we end up with successful results that allow our advertisers to confidently invest into TV as part of their growing media strategy. Connect with us today to explore testing TV media.
